Check Out Our Top 10 Blog Articles!
Law Firm Suites provides weekly blog content to help aspiring and established solo attorneys and small law firms alike. On this blog, we have gathered the top 10 must-read articles to help you with your firm’s social media marketing. Continue reading and see the benefit of this content.
Marketing Techniques That Fit Every Lawyer’s Budget
If you’re starting a solo or small law firm, you’re probably pretty confident in your ability to run a successful law practice. As a result, some lawyers might cut back on marketing and rely on word of mouth and low hanging fruit to get your practice running. But in the long run that is going to do more damage than good. That pool of business will eventually dry up. No matter how great you and your practice is, you want to grow and thrive to get your brand in front of as many eyes as possible.
Avoid These Solo Law Firm Marketing Mistakes
Running a law practice is a balancing act of trying to serve your current clients, while finding ways to attract new ones. Building an effective marketing strategy is a challenge even for trained marketing professionals, which means it’s especially difficult for the solo attorney who has no previous experience with marketing professional services. Understanding what you’re doing wrong can help you adjust your marketing strategy so you can put your firm back on the path to success. Here are the top five mistakes most solo lawyers make
Why Social Media Marketing Is Important For Your Law Firm
Today, a social media marketing strategy is one the most powerful tools at your disposal. Some of the most used social platforms include Google, Facebook, Twitter, YouTube, LinkedIn, etc. and people are relying on social media for more than the latest news and business trends. The social media online community is growing, it is a force to be reckoned with. Marketers are aware of this fact and do not want to cling to traditional marketing strategies. Consequently, merchants and corporate bodies are battling it out to make sure their social media accounts are the best.
Measuring My Law Firm’s Social Media Marketing Engagement is Challenging | #FollowAttorneyAmanda
Understanding social media algorithms can be quite tedious but once you get a handle on how they measure engagement your content and business will flourish. It’s not uncommon for social media networks to frustrate young entrepreneurs, influencers, and business owners with their ever-changing algorithms. The way they set up their systems to count engagement relevancy definitely takes time to master however it is achievable
Social Media Marketing Tips For Solo Attorneys
Times have changed, though. Social media is now an indispensable and extremely potent business tool, with over 3.6 billion users worldwide as of 2020. Privately-practicing engineers, architects, accountants, physicians, dentists, and of course, lawyers, now go out of their way to establish their presence on social media. Even the biggest law firms recognize what social media can do to increase their brand awareness and clientele. With their resources, the most prestigious law firms can easily leverage social media, regardless of the cost.
Social Media is an Awesome Networking Tool For My Law Firm | #FollowAttorneyAmanda
Utilizing social media is more than just posting interesting content with hopes of going viral. When done right, social media marketing will open the door to many networking opportunities that will help advance your firm. Every firm should have a social media marketing strategy in place. This type of marketing allows your firm to highlight its values in a more interesting fashion. It will not only improve your brand loyalty but will lead to better SEO, higher conversation rates, and increased traffic.
Things I Wish I Knew About Social Media Marketing Before Going Solo
For many lawyers, social media is an area where there is room for improvement. But a few attorneys have figured out how to successfully and efficiently use it to build their practices. But how can you replicate those same results for your firm? The simplest way would be to follow steps another attorney took to achieve results.
Pitfalls To Avoid With Your Firm’s Social Media
Social media has become an indispensable tool of our digital age. What began as a fun communications platform has developed into a method for businesses to build their brands and engage with consumers. This is no different where law firms are concerned. Your social accounts can help to bolster your expertise, highlight your successes, and help give you a competitive edge. That’s not to say it’s always easy. Social media is fraught with pitfalls, even beyond the marketing mistakes.
What Social Media Channels Should Your Firm Market On Most?
Today, a social media marketing strategy is one of the most powerful tools at your disposal. Some of the most used social platforms include Google, Facebook, Twitter, YouTube, LinkedIn, etc. and people are relying on social media for more than the latest news and business trends. The social media online community is growing, it is a force to be reckoned with. But a lot of lawyers don’t know what social media channels are best for their firm nor how to identify the right one. Thankfully there are people out there that have done all this research for you, all you have to do is know where to look.
What To Post On Social Media To Get New Clients
If you are a regular reader of my blog then you know that social media is a major part of my marketing strategy. And as a result, the most common question I get from other solo’s is “What should I post?” The biggest roadblock to successful social media marketing is a lack of consistency. And that lack of consistency comes from not having a plan or knowing what to post regularly. As part of my strategy, I use the following topics to ensure I never run out of content ideas and that I am staying true to my brand.