Get an insider’s perspective of how one lawyer used social media marketing to build a unique brand and successful solo law practice.
For many lawyers, social media is an area where there is room for improvement. But a few attorneys have figured out how to successfully and efficiently use it to build their practices. But how can you replicate those same results for your firm?
The simplest way would be to follow steps another attorney took to achieve results.
From one lawyer to another
New York Matrimonial lawyer Joleena Louis is a solo lawyer who has become one of the most successful legal marketers in New York. In just two years, she built a successful solo practice from zero clients. Social Media plays an important role in her marketing mix.
Joleena has been chronicling her journey in her weekly blog series, Things I Wish I Knew.
In this eBook Things I Wish I Knew About Social Media Marketing Before Going Solo, you will get an “under-the-hood” look at the social media marketing tactics Joleena uses to market her increasingly successful practice.
Learn from a solo’s experiences
There is no shortage of advice, tips or how-to guides on leveraging social media to market a legal practice. But how do you know specifically which strategies and techniques will actually yield a return once put into practice?
Testing out a new strategy or marketing technique can be time consuming, mentally taxing and can be expensive. In terms of social media marketing this is especially true if you don’t have experience using it to market your firm.
The goal of the Things I Wish I Knew series is to provide an honest look at what it is really like to operate a solo law firm, including how to use social media marketing.
Joleena’s tactics don’t require you to be a social media expert
If nothing else, after reading this eBook you will see that Joleena and her practice are no different from your own. And the strategies she has used (both the successful and unsuccessful) don’t require massive amounts of effort, time or money.
Joleena has developed her firm’s social media marketing strategy by following the advice and best practices of other successful social media marketers, and as a result she has seen an increase in both new business referrals and clients in general.
Now she is spending less effort planning and updating her social media channels, but at the same time is seeing even greater results.
Download our new eBook and learn:
- Which social channels generate the most clients.
- The types of post that convert best.
- How to accelerate referrals by combining a blog with your social media strategy.
- The best tools to create, schedule, monitor and manages posts.
- How to avoid the most common social media mistakes lawyers make.
- And much more!
Unlike most lawyers, Joleena is not afraid to share the strategies that have made her firm a success. This eBook addresses the ups and downs that come with starting or improving a law firm social media strategy from the perspective of a practicing lawyer. Use them to shape the future of your practice.