The 3 Main Reasons a Virtual Office NYC Can Benefit Your Brooklyn Law Firm

By Stephen Furnari - January 13, 2015
The 3 Main Reasons a Virtual Office NYC Can Benefit Your Brooklyn Law Firm

Brooklyn lawyers require lifestyle flexibility, occupational credibility, and economic viability. A Virtual Office NYC can help them to maintain these needs.

Social prestige may be something you love or hate and Brooklyn is currently experiencing a rise in its name. Although social prestige is great in many senses, it may not always benefit your law firm in terms of credibility.
A virtual office NYC has the potential to not only grow, but improve your Brooklyn-based practice. You get all of this while still being able to maintain the lifestyle you desire to keep in “The Borough of Churches.”

What is a virtual office?

A virtual office is a rental arrangement where attorneys can pay a low monthly fee (typically starting at under $100 month) to rent the use of a premium commercial address and have access to office space and conference rooms on an as-needed basis. Virtual offices are frequently used by solo attorneys and small law firms who work from one place (out of town or from a home office) but want a premium commercial office address in different location.

There are three main reasons a virtual office in Manhattan can propel your Brooklyn law practice into success.

1.  You get lifestyle flexibility with a virtual office New York.

Virtual office NYCVirtual offices based in Manhattan provide lifestyle flexibility that is unmatched anywhere else. For a Brooklyn attorney, this is ideal on many levels. One can work from home or close to home without compromising his or her professional image altogether in the New York City legal market just because his or her life is more so designated to Brooklyn and not Manhattan.

A Manhattan virtual office allows one to work on a legal document while sitting in Brooklyn Bridge Park and sipping a Cinnamon Dolce Latte with whole milk and sugar-free syrup from Starbucks and still be able to access the conference room on Wednesday for a closing.

Virtual offices provide that “on demand” professional service when you and your practice needs it. For instance, conference rooms may be worked into the deal, but other perks like mail service is common, and even designated work space for when you really need to buckle down and get work done.

2.  A virtual office NYC provides occupational credibility.

virtual office nycNew York City (Manhattan in particular) is commonly seen as the epicenter of the United States and to  many, the world. Even Time Square has garnered the “Crossroads of the World” nickname.
So many industries thrive on the island alone. Whether it is fair or not, many non-Brooklyn clients and adversaries find Brooklyn lawyers to be less credible as opposed to a Manhattan attorney. This can result in discounted rates and giving your adversaries the advantage in attaining your potential clients.

Your professional identity is directly impacted by where you choose to locate your office and a New York City virtual office can help you gain access to clients that may have never considered you because of your Brooklyn office address and presence.

Brooklyn may give you social credibility, but a Manhattan office address gives your law practice business credibility.

3.  A virtual office NYC provides economic viability.

virtual office nycReferrals make or break your practice, plain and simple. Not only is it the easiest money to make, but it is also the foundation of your practice and legal career.

A carefully chosen virtual office can offer access to a community of colleagues who can provide you with a stream of potential income. For example, Law Firm Suites’ clients exchanged over $2.5 million in legal business alone last year. A significant portion of those referrals were generated from our virtual office community.

In addition to referrals, a virtual office with a robust community of attorneys can help you gather hundreds of dollars in lost billable hours trying to solve pesky practice issues. You know . . . the ones that can take hours to figure out on your own, but can be resolved in a three minute conversation with a lawyer who has dealt with the issue before?

In a good virtual office community, other attorneys know that next time, it may be them who need the advice. For any practice area issue, you’ll generally find many helpful resources.

Success as a virtual office attorney is possible.

Read some our clients’ tips in our eBook “Virtual Lawyers Dish: Strategies for Success.”

About Stephen Furnari

Stephen Furnari is a self-employed corporate attorney and the founder of Law Firm Suites, the operator of coworking spaces for law firms. Through Law Firm Suites, Furnari has helped hundreds of attorneys launch and grow successful law practices. He is the author of several eBooks, including “7 Deadly Mistakes that Prevent Law Practice Success” and “An Insider’s Guide to Renting the Perfect Law Office”. Stephen has been featured in the ABA Journal, Entrepreneur, New York Daily News and Crain’s New York. Connect with Stephen on Twitter (@stephenfurnari).

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