Popular culture has taught us that the more aggressive a lawyer behaves, the better the lawyer is. Unfortunately, an aggressive lawyer can be a turn-off, the key is becoming an assertive lawyer. The belief that hostile communication conveys confidence and […]

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Client experience is critical because it increases revenue and reduces consumer churn. If a law firm is to stand out, it should focus on enhancing client experience to strengthen client loyalty. Enhancing client experience is not a simple affair particularly […]

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Traditional marketing tactics were efficient in pulling potential clients during the past few decades. Now times have changed due to technological advancements. Several people have shifted to using online services to conduct numerous tasks. This has brought a strong emphasis […]

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Social media has become an indispensable tool of our digital age. What began as a fun communications platform has developed into a method for businesses to build their brands and engage with consumers. This is no different where law firms […]

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Deciding to become a solo attorney is a life-changing decision. So establishing yourself as a brand and entity is key to your success and growth. While these two factors are key, elevating to the next level requires a bit more […]

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