Check out our top performing blog articles!
We’ve gathered the top performing Law Firm Suites blog articles of the week. Take a look and see what interests you!
1. The Lawyer’s Guide to Publishing LinkedIn Articles
Attorneys don’t simply sit back and keep track of the news. No, they publish great content to reach high-value audiences and, most importantly, get exposure for themselves. If you’d like to get serious about LinkedIn, use these tips for successful content marketing. You’ll differentiate your firm as more knowledgeable and credible.
2. 5 Ways to Increase Referrals From Your Past and Current Clients
Many law firms are turning to client referral techniques as a means of increasing revenue and their client base. Your potential clients already trust their friends/peers a heck of a lot more than they’ll ever trust your firm’s advertising, and they’ll be cheaper for your company to acquire. So if you’re ready to take advantage of these super high-quality referrals then you’ll want to pay close attention to these tips.
3. What To Do When Your Potential A Potential Client Says “I Can’t Afford Your Firm”
We all wish for easy deals and to have clients who are excited about the sale, but that is not always the case. The good news is, when you understand what “I can’t afford it” really means, you gain a whole new perspective on the client’s situation and should set you to actually close the deal instead of losing it. Learn how to be prepared to tackle the common law firm sales objection, build trust and turn more leads into advocates and playing clients.
4. What Social Media Channels Should Your Firm Market On Most? [Infographic]
The most important thing in identifying the right social media platform is to know your ideal client and their various buyer personas. Without that information, your social media marketing (or any other marketing for that matter) isn’t going to bear much fruit. Take a look and stop wasting your time marketing on the social media channels that your ideal clients aren’t on!
5. How to Run A Profitable Home-Based Law Office
Once you decide to take the plunge and launch your law practice from home, the first step is to set up your new home-based workspace. Both how you set up your home office, the tools you use to make working from home more productive and the method in which you work from all have a large impact in whether or not you are able to run a profitable home-based law practice. Follow this article to get tips on how to build, design, structure and organize your practice and home-based office to ensure you’re practice is as profitable as possible.
6. Focus On These 4 Types Of Content To Grow Your Law Firm
Your potential clients want information, no, they need it. They are not going to hire a lawyer without doing their research first. You can expect they will have already studied up on not only the legal matter at hand but also on you, your firm and the competition around town as well. That is why your firm needs to be putting out relevant content that not only showcases your expertise as a lawyer but who you are as a person as well. Start using these 4 types of content in your law firm marketing strategy and watch your practice grow!
7. Why Shared Law Office Space Is A Safer And Cheaper Option
No matter if you have been practicing for 30 years or you are fresh out of law school, the office that you choose to practice out of can make a massive difference in the success of your practice. Learn the benefits of shared law office space and why other lawyers are making the switch.
8. What To Do When Your Firm Is Close To Losing A Big Client
There is nothing more nerve-wracking to a solo or small law firm than the prospect of losing a major client. Of course, all business relationships come to a close at some point, but especially with our larger clients, the thought of losing the security blanket that comes with them can be terrifying to most solo and small firms. Follow this article to learn about what steps you should take when you’re close to losing a client, plus discover how you might be able to keep them.
9. 3 Obstacles That Come With Being A Young Solo Lawyer and How To Overcome Them
Being a solo lawyer of any age is very difficult. There are constant challenges, rejections, and hardships. Plus, as a solo lawyer, everything falls on you. It has also been called the three-headed monster: servicing client matters, dealing with firm admin and finding time for marketing. These are challenges that all solo lawyers face, but they can be especially difficult for young solos in particular, follow this article to learn more.
10. How to Automate Your Marketing & Sales Process with Drip Marketing Campaigns
Drip marketing allows you to easily generate intelligent marketing communication campaigns that cater to your contacts, interests and are executed automatically. Follow this article to learn why drip marketing is a valuable marketing tool that can automate your marketing communications, strengthen relationships and highlight your company as a leader within the market.
