Amanda discovers she’s getting more clients for her law firm by producing long-form YouTube videos about this topic than posting positive client reviews. For an immigration attorney highlighting notable approvals is proof that the work you’re doing has paid off. […]
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Tired of her law firm’s boring content, Amanda decided to give hosting a gameshow a try. No one said legal content on social media has to be boring! Finding new and innovative ways to draw attention to your practice will […]
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Lawyers turn to TikTok for marketing. Will this trend last or fizzle? Social media trends and apps come and go but a few of them seem to stand the test of time. A popular trend emerging in the legal community […]
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Amanda grapples with the dark side of social media marketing for law firms: trolls who don’t appreciate your work, your content, or even you! Social Media can be a wonderful place for your business to flourish but it also can […]
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How Amanda Shaffer is transcending typical attorney-client relationships by showcasing client gifts in her law firm’s marketing. In this week’s #FollowAttorneyAmanda, Amanda talks about how providing exceptional service often warrants “rewards” or “signs of appreciation” after a case is closed. […]
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Law Firm Marketing isn’t one size fits all! There’s no full-proof formula to be successful, navigating it is a full-time job but if you’re up for the position…TAKE IT! During the COVID lockdown, Amanda Shaffer took on the task to […]
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Branding is the act of storytelling. It is a strategic effort that creates a certain kind of image and perception of your brand into people’s minds. Human beings are always forming impressions and opinions about things that they come across. […]
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Being a law practitioner, one of the most critical factors in reaching your target market. Hanging your shingle can give you the freedom to practice what you want, but it also puts all the workload solely on you. Practice management […]
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Let’s face it, your marketing tactics from 5 years ago probably aren’t hitting all their marks like they used to. That’s probably no reflection on you or your practice but just the harsh reality that over time, markets change. This […]
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Many attorneys find YouTube marketing intimidating, which it shouldn’t be. There are many benefits that you stand to get from using YouTube videos for marketing. YouTube being the 2nd largest search engine on the internet means that it can boost […]
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