Implementing digital marketing is a common factor in most business fields, even law firms. Not having an online presence will alienate your firm from its potential clients.  Strategic thinking, analysis, and the implementation of digital marketing are crucial for business […]

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Popular culture has taught us that the more aggressive a lawyer behaves, the better the lawyer is. Unfortunately, an aggressive lawyer can be a turn-off, the key is becoming an assertive lawyer. The belief that hostile communication conveys confidence and […]

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  • Branding is the act of storytelling. It is a strategic effort that creates a certain kind of image and perception of your brand into people’s minds.  Human beings are always forming impressions and opinions about things that they come across. […]

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    Over the last year, virtual meetings are becoming an essential part of our work culture. The need to remotely connect to our employees, existing and potential clients, is key to maintaining and building relationships.  Last week we touched on 7 […]

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    Consumer habit has made SEO and digital marketing essential for businesses and service providers across industries, and lawyers are no exception. In this digital world, people rely on the Internet for almost everything, even legal matters. Whether someone’s looking to […]

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