Check Out Our Top 10 Blog Articles!
Law Firm Suites provides weekly blog content to help aspiring and established solo attorneys and small law firms alike. On this blog, we have gathered the top 10 must-read articles to help you with your firm’s website creation and content. Continue reading and see the benefit of this content.
The 3 Best Ways to Grow Your Law Firm’s Blog and Online Following
Blogging is an important part of the legal marketing toolkit, especially for solo attorneys who have to work independently to promote themselves and establish their credibility. Creating and sharing useful content increases brand recognition and makes you look like an expert in your field. In the end, this will help attract new clients. This is all fine and dandy, but your blog won’t generate much in terms of results if no one reads it! You probably shared the article on social media, or you might have even bought ads to get more traction. But odds are that hasn’t been enough and if your content is going to have an impact then you’ll need more traffic.
9 Reasons Why Solo Lawyers Should Be Blogging
Marketing experts prod you about it. You’ve seen your competitors working at it. You probably know that you should be doing it. But you haven’t quite made the commitment to blogging. Recently, Legal Productivity asked 23 prominent legal bloggers why blogging is important to them. The participants included long-term legal bloggers like Susan Cartier Liebel of Solo Practice University, and David Lat, founder of Above the Law. Interestingly, while many bloggers explained that they originally got into blogging for business development reasons, and many explained that it is a nice by-product of blogging, that’s not what ultimately keeps them writing. Their responses boiled down into 9 reasons why solo lawyers should be blogging.
Virtual Office NYC Lawyer, Vivian Sobers: Blogging For Clients
First and foremost, I want to wish you all a Happy New Year. A lot has changed in my professional life over the past year, most of it for the better. One such change is the blog series you are reading now. I was relatively skeptical about this blog project when Law Firm Suites approached me with the concept. First and foremost, I just did not think my experience was that interesting or valuable to other people. I mean honestly, who was going to read about my life?
3 Ways I Get New Clients By Blogging (and #3 is THE most important)
I’ve been writing the Things I Wish I Knew blog series for Law Firm Suites for almost a year, and as I have mentioned before, it has become an important part of my marketing strategy. It’s not always easy coming up with topics and finding the time to write; I’m currently drafting this in a taxi on my way to a meeting that I’m running late for. But in the end the time spent is worth it because it has helped me with my networking, marketing and has led to referrals. Here are three ways I get new clients by blogging.
Personal Injury Law SEO: How Content Can Drive Traffic to Your Site
If you’re a personal injury lawyer, you already know that your market is highly competitive and cutthroat. Standing out in a sea of other personal injury law firms is a task that requires some imagination and a lot of SEO. Let’s face it, print marketing is not the same powerhouse it used to be. The bulk of your marketing efforts will be focused online. Pay-per-click ads are a great way to launch your online presence, but the most sustainable and affordable way to make your website reach the top of Google’s search result page is to implement strong SEO practices.
Smart Tips To Increase Online Presence Of A Law Firm
In this highly competitive digital space, having an impressive online presence is crucial for every business. Did you know that an average person spends approximately eight and a half hours a day on the internet? A recent survey report says that 97 percent of consumers use the internet to find a local business. Apart from this, 3 out of 4 smartphone users go online to find a business and end up visiting that business on the same day.
5 Digital Marketing Tips for the Legal Niche From a Lawyer
Traditional marketing tactics were efficient in pulling potential clients during the past few decades. Now times have changed due to technological advancements. Several people have shifted to using online services to conduct numerous tasks. This has brought a strong emphasis on the need for digital marketing to help prospects find the right business. Several businesses depend on digital marketing to keep in touch with their target audience. It’s also important for law firms so that they can help their clients to use their services.
Content Marketing For Law Firms: How To Get Going
Content marketing for law firms, as well as the legal industry as a whole, has gained the reputation of being boring and difficult to write. It’s reportedly boring because of the density and complications that are both apparent in the law, all factors which alienate people from outside of the field looking in. And it is difficult because you are combatting the boringness: you need to find a way to cut through the jargon and deliver engaging interesting content to laymen consumers, something which can be a real challenge.
The Single Worst Marketing Mistake Lawyers Make
Lawyers who make this mistake are wasting valuable billable time and missing out on new business. More law firms are blogging because they realize its value for improving the rank of their website in online searches. It’s also the most effective way for lawyers to demonstrate their competence and expertise to potential clients and referral sources, while making their marketing efforts sound more personalized and authentic. According to Hubspot, marketers who prioritize blogging are 13 times more likely to see a positive ROI. However, it can be a struggle to produce original content on a daily basis and many lawyers assume they don’t have the time to invest in a comprehensive content marketing strategy.
How To Create Content That Attracts Your Ideal Client To Your Firm
Using blogging best practices and following these content marketing tips will help attract more of your ideal clients to your firm’s website. The legal market is saturated with other lawyers and firms pumping out blogs and other content. That means a lot of competition for the top spot on search engines. Out of all the SEO tactics, none are as effective as a good content strategy, and that is the key to outperforming those other lawyers and sites. It’s easy to start writing content with a few good keywords and assume your rank will increase. However, the competition is always thinking ten steps ahead and Google is forever updating its algorithms. I highly suggest you create a content strategy in order to gain a leg up. In this article, we’ll go over four ways to create content that delivers results.
