Follow this infographic discover the nine reasons why your law firm needs to be using a live chat right now!
Your knowledge of the law is something that a lot of other people don’t have, yet desperately want and need. The easier you make it for you to showcase that knowledge, the more likely you are to build a strong brand and therefore get more clients. One of the simplest ways to do this is to have a chatbox on your website that gives you the option to respond to and help people quickly and efficiently.
Live chat software enables you to engage in real-time conversations with clients and potential clients alike. Just think about how long it can take you to respond to quick questions via email. That time between receiving the email and responding can determine whether that potential client signs up with you or your competitor.
The most obvious benefit of using live chat on your website is the potential to increase sales and conversions. According to The American Marketing Association, B2B companies who use live chat see a 20% increase in conversions, on average.
Anyone visiting a law firm’s website will naturally have questions. What makes live chat so powerful is that it allows you to answer these immediately – while the potential client is still on your website. As you can see on this page right now, we even use live chat here at Law Firm Suites, and answering quick questions has been the primary use of our chatbox. And as a result, we are able to help our visitors and coincidentally increase our conversion numbers.
On top of all this, one of the greatest benefits of live chat is that you can share the responsibilities of managing it with your team. No matter if they are physically in your office or if you use virtual assistants. That way you can continue to build rapport with your website visitors, answer their questions and convert leads with the help of everyone your team, not just by yourself.