Discover why mastering the art of the subject line will result in more clients and better conversions.
Having an email list is a great tool for building and maintaining relationships with prospective clients and referral sources. But building a successful email campaign takes a lot more than clever words and hitting send.
Before anyone reads your witty email or sees your irresistible offer, they read the subject line. This is where you will either win or lose at email marketing.
The average email open rate for the legal industry is just over 21%. Which means there is plenty of room for improvement.
Check out this infographic below, created by the pros over at 99firms.com. There you’ll find 14 different subject line and email marketing tips that you can start using right away.
When done right, email can become one of the most effective digital marketing tactics at your disposal.